What kind of companies do you work with?

We work with startups, scale-ups, and innovation teams inside larger organizations. Whether you’re launching a new product, refining an MVP, or scaling an existing product, we tailor our support to your current stage and goals.

Frequently asked questions

What does a Product Strategy consultant actually do?

We help you define what to build, why it matters, and how to deliver it. That includes user research, competitive analysis, prioritization, roadmap planning, and aligning product goals with your business strategy.

How is this different from hiring a Product Manager?

Think of us as a high-leverage, on-demand partner. Instead of hiring a full-time PM, you get strategic expertise and execution support exactly when you need it — without the overhead or ramp-up time. Most importantly, we are a cost effective service, saving you a lot of time and money.

How is this different from hiring a Product Manager?

Think of us as a high-leverage, on-demand partner. Instead of hiring a full-time PM, you get strategic expertise and execution support exactly when you need it — without the overhead or ramp-up time. Most importantly, we are a cost effective service, saving you a lot of time and money.

What areas of Product Management do you cover?

We support across the full product lifecycle — including idea validation, product discovery, feature planning, user journey mapping, MVP definition, product-market fit, and go-to-market strategies.

Do you offer only strategy or also help with execution?

Both. We start with strategy but stay hands-on through execution — collaborating with your design, engineering, and marketing teams to drive real outcomes.

What industries you work with?

Our experience spans across SaaS, PropTech, EdTech, HealthTech, marketplaces, and platform products — with a strong focus on digital-first businesses in the Asia-Pacific region.

What tools and methods do you use?

We use industry best practices like Lean Startup, Jobs to be Done, Agile, and Design Thinking. Tools include Notion, Figma, Miro, Productboard, and whatever fits your team’s workflow best.

Can you help hire and set up our team?

Yes. We can support you with hiring profiles, interview processes, and even coach junior PMs to grow into strategic roles.

Can you help coach our teams / leadership in Strategy and Management?

Yes. This is one of our core competencies.

Can you help with our Tech Stack and development?

Of-course. Product Strategy also includes Technology Strategy. Write to us for more information.

We can either setup teams for you or help you hire a competent team to accomplish your goals.